Designing the Editorial Experience: A Primer for Print, Web, and Mobile

| Author | : | |
| Rating | : | 4.17 (783 Votes) |
| Asin | : | 1592538959 |
| Format Type | : | paperback |
| Number of Pages | : | 224 Pages |
| Publish Date | : | 2014-06-10 |
| Language | : | English |
DESCRIPTION:
The first section covers the foundations of design and helps readers understand how content is consumed in print, on the Web, and on mobile devices. Lower- and upper-level undergraduates, two-year technical program students, professionals, and general readers." â?? Choice. Included are interviews editors and designers from the magazines, and stand-alone interviews with well-known practitioners. It will interest students and designers who are looking for inspiration and ideas for dealing with the converging markets of print, digital, and mobile. This book, which developed from the experiences of the authors at RES magazine, provides an introduction to the basics of graphic and digital design. Summing Up: ** Recommended. The focus on mobile may be unique to this title among publications on magazine design. The second part of the book is dedicated to 19 international case studies that include The New York Times, The Huffin
In a world of media that seems to be ever-changing, how do we define what a newspaper, magazine or journal physically is? Are we drinking our morning coffee on a Sunday as we sit down and read our newstablet? Look around any doctor's office waiting room and you will find two people reading the same magazine, one holding the paper version, another on their phone. It features advice from professionals in both the design and editorial fronts --and digital strategists too-- about what is constant and what is changing in the field. In addition, explore the audiences for content, what forms the content takes, and how workflows are managed. This book provides a primer on the elements of editorial design that result in rich, thoughtful, and rewarding editorial experiences.. With so many mediums, designers need to evaluate the best formats to convey an editorial vision. Inside, you will find examples of the best editorial design being produced today. In Designing the Editorial Experience, authors Sue Apfelbaum and Juliette Cezzar will discuss what it means to design for multiple media
Kristina Halvorson said Extraordinary guide, beautiful case studies – belongs on everyone's desk. As someone who has worked in content strategy for nearly ten years, I can say that this book has changed the way I think about content for my corporate clients. It gives extraordinary insight into how editorial teams function in media—insights that should inform decisions we're making about how we expand and sustain internal content capabilities on the business side. The case stud. Fantastic work. This is an incredibly well thought out and well produced book. Couldn't recommend it enough.. I love it Pamela V Very nice, and rally helpful in the class room and in the studio
