Beyond Design: The Synergy of Apparel Product Development
| Author | : | |
| Rating | : | 4.18 (755 Votes) |
| Asin | : | 1609012267 |
| Format Type | : | paperback |
| Number of Pages | : | 624 Pages |
| Publish Date | : | 2016-02-16 |
| Language | : | English |
DESCRIPTION:
Now in full color, this 3rd Edition includes a greater focus on sustainability and business ethics, fast fashion calendars and their impact on product development, and the effect of social media on design and distribution. The text also includes a discussion of how technologies-such as color matching, body scanning, and the use of avatars for fitting and patternmaking-have advanced in their accuracy and commercial applications. . From the Inside Flap This practical text takes students step-by-step through the pre-production processes of apparel product development: planning, forecasting, fabricating, line development, technical design, pricing, and sourcing. It demonstrates how these processes must be coordinated to get the right product to market, when consumers want it and at a price they are willing to pay. Chapters have been updated to incorporate current practices in sourcing, pricing and costing with a more focused point
Sandra J. Garner is associate professor in the Department of Family and Consumer Sciences at Illinois State University and a member of the Graduate Faculty.. Keiser is associate professor and chairperson of the Fashion Department of Mount Mary College. Myrna B
The text also includes a discussion of how technologies-such as color matching, body scanning, and the use of avatars for fitting and patternmaking-have advanced in their accuracy and commercial applications. Now in full color, this 3rd Edition includes a greater focus on sustainability and business ethics, fast fashion calendars and their impact on product development, and the effect of social media on design and distribution. Chapters have been updated to incorporate current practices in sourcing, pricing, and costing with a more focused point of view on how increasingly sophisticated distribution channels impact the product development process.. This practical text takes students step-by-step through the pre-production processes of apparel product development: planning, forecasting, fabricating, line development, technical design, pricing, and sourcing. It demonstrates how these processes must be coordinated to get the right product to market, when consumers want it, and at a price they are willing to pay
jumpannejump said Informative But Not a Great Textbook. I purchased this textbook as required for my Apparel Product Development class. Although our school offers this text as an e-book for an additional fee, I am inclined to purchase a hard copy of a textbook if I think it will be a good investment for my future career. With that in mind, I do think it was a reasonable purchase, and I will use it as a referen. "Well written, but not worth the price" according to Regular Buyer. I only bought this book because I had to for class. I would say that it was one of the better books in my class however it was also the most expensive. I sort of wished the teacher wouldn't have required us to buy this one.. There's nothing I don't love about this book There's nothing I don't love about this book.It is heavy and it will hurt your back going back&forth from class to studio, BUT it is so worth it and I am keeping mine forever.