The Science of Selling: Proven Strategies to Make Your Pitch, Influence Decisions, and Close the Deal
| Author | : | |
| Rating | : | 4.88 (804 Votes) |
| Asin | : | B01CDVCBIC |
| Format Type | : | |
| Number of Pages | : | 279 Pages |
| Publish Date | : | 2017-02-18 |
| Language | : | English |
DESCRIPTION:
DAVID HOFFELD is the CEO and chief sales trainer at Hoffeld Group, one of the nation’s top research-backed sales and consulting firms. He is a contributor to Fast Company and has been featured in Fortune, U.S. News and World Report, The Wall Street Journal, CBS Radio, Fox News Radio, and more. A sought-after sales thought leader and spea
A fascinating book.” —Donna Serdula, Founder & President, Vision Board Media & Linkedin-Makeover “David has done a great job separating the science from the art of selling. It’s refreshing to see research-backed methods and practices versus guesswork and theory around how influence really works. You will have a much deeper understanding of the sales process and how you can be more effective after reading his book.” —David Fairbarn, President, Kinney & Lange “A tour de force of scientific research spanning a whole range of critical selling behaviors…. It’s helped me reexamine and rethink how I sell, and it has my highest recommendation.” —Ed Tate, Principal at Ed Tate & Associates and World Champion of Public Speaking “Well-defined, repeatable sales strategies that are scienti
"Surprising Science For Fun & Profit" according to James Muir. As an admitted fan of psychology and behavioral economics it was with great anticipation that I read through The Science of Selling by David Hoffeld and it did not disappoint. The Science of Selling is the ultimate collection of evidence-based practices for sales ever collected in one volume. Until now most of the studies in The Science of Selling have been scattered and tucked away in academic . Great book for sales class! The science of selling is a fantastic book which gives great clear evidence to how selling scientifically really works! It does an exceptional job at telling stories and giving advice from numerous professionals. The best part is that those stories and advice are there to back up the scientific claims made, making them so much more valuable. It's a great book for those entering sales or even in . "Great Book!" according to Amazon Customer. This book adds tremendous insight into influencing others that is sure to benefit someone in our out of sales. The author has taken relentless amount of time in reviewing others research and laying out a science-backed way to influence according to how the mind makes decisions. The thing I like about this book is it not only tells you what works best, but it explains why it works better than oth
Unlike other sales books, which primarily rely on anecdotal evidence and unproven advice, Hoffeld’s evidence-based approach connects the dots between science and situations salespeople and business leaders face every day to help you consistently succeed, including proven ways to: - Engage buyers’ emotions to increase their receptiveness to you and your ideas - Ask questions that line up with how the brain discloses information - Lock in the incremental commitments that lead to a sale - Create positive influence and reduce the sway of competitors - Discover the underlying causes of objections and neutralize them - Guide buyers through the necessary mental steps to make purchasing decisions Packed with advice and anecdotes, The Science of Selling is an essential resource for anyone looking to succeed in today's cutthroat selling environment, advance their business goals, or boost their ability to influence others.**Named one of The 20 Most Highly-Rated Sales Books of All Time by HubSpot. The Revolutionary Sales Approach Scientifically Proven to Dramatically Improve Your Sales and Business SuccessBlending cutting-edge research in social psychology, neuroscience, and behavioral economics, The Science of Selling shows you how to align the way you sell with how our brains naturally form buying decisions, dramatically increasing your ability to earn more sales