The Soft Edge: Where Great Companies Find Lasting Success
Author | : | |
Rating | : | 4.12 (790 Votes) |
Asin | : | 1118829425 |
Format Type | : | paperback |
Number of Pages | : | 272 Pages |
Publish Date | : | 2015-12-04 |
Language | : | English |
DESCRIPTION:
Anyone with a stake in tomorrow’s bottom-line outcomes should take a close look at Karlgaard’s cutting-edge book.”—Amy Edmondson,Novartis Professor of Leadership and Management, Harvard Business School, and author ofTeaming: How Organizations Learn, Innovate, and Compete in the Knowledge Economy“The Soft Edge is an eye-opener: Rich Karlgaard makes the utterly convincing argument that the soft side of business makes all the difference to a company’s ability to thrive in the long run. As is often the case, Rich Karlgaard once again successfully ‘zigs’ with his clever premise of The Soft
"It's about time someone wrote this" according to Kevin W. Moore. Despite spending an entire career in business--pharmaceutical biotechnology R & D--I have had little patience for or interest in reading "business books." In those cases where I made the attempt, seemingly little was offered or articulated beyond what I had already gleaned from experience and observation, and my attention soon drifted to more lively and compelling matters, for example grooving an inside-to-outside downswing or removing . The Soft Edge is an essential for innovation I am the CEO of a small manufacturing company that has developed a new line of Bio-Polymers. Innovation is a key component of our success. Most of the business books I have read over the years focus on the "Hard Edge" of running a business. Your "Soft Edge" has opened my eyes to a new way of leading my company, helping me to interact and motivate effectively with our employees. It is truly one of the first books that has given me functi. "Rich Karlgaard Defines Silicon Valley 2.0" according to Harold Kellman. As a veteran of Silicon Valley for Rich Karlgaard Defines Silicon Valley 2.0 As a veteran of Silicon Valley for 35 years, I loved this book for its synthesis and insights. Rich understands that to succeed today it is not "either/or" but both "and". The debate used to be phrased as "left brain" vs. "right brain". The right brained liberal arts people were in Sales, Marketing, and Human Relations. The left brained were in finance, accounting and operations. Rich talks about Charles Percy Snow's Cambridge Universit. 5 years, I loved this book for its synthesis and insights. Rich understands that to succeed today it is not "either/or" but both "and". The debate used to be phrased as "left brain" vs. "right brain". The right brained liberal arts people were in Sales, Marketing, and Human Relations. The left brained were in finance, accounting and operations. Rich talks about Charles Percy Snow's Cambridge Universit
Learn how global giant FedEx stays focused and how nimble Nest Labs relies on lean teams with cognitive diversity.Taste: Clever product design and integration are proxies for intelligence because they make customers feel smart. It fosters innovation, it accelerates strategy and execution, and it cannot be copied or bought. How do you keep up? Learn how the Mayo Clinic, Stanford University women’s basketball team, and others stay on top by relentlessly pursuing an advantage through smarts.Teamwork: Since collaboration and innovation are a must in the global economy, effective teamwork is vital. But taste goes further into deep emotional engagement. Specialized Bicycles calls it “the elusive spot between data truth and human truth.” How can you consistently make products or services that trigger these emotional touch points?Story: Companies that achieve lasting success