Youtility for Accountants: Why Smart Accountants Are Helping, Not Selling
| Author | : | |
| Rating | : | 4.56 (878 Votes) |
| Asin | : | B00XIY495M |
| Format Type | : | |
| Number of Pages | : | 558 Pages |
| Publish Date | : | 2013-01-16 |
| Language | : | English |
DESCRIPTION:
Youtility creates awareness, customers, and loyalty over the long-term. Meticulously researched, and filled with examples of accountants and accounting firms that have accelerated their business enormously by embracing the principle of Youtility marketing, this special audiobook from best-selling authors Jay Baer and Darren Root provides a groundbreaking plan for using information and helpfulness to transform the relationship between companies and customers. Based on the New York Times best seller Youtility, this is the playbook for modern marketing effectiveness in the accounting industry.. Jay Baer defines "Youtility" as information and resources given away for free to build awareness and tr
Rod Burkert said $"$2.99? Are you out of your mind!" according to Rod Burkert. What an incredibly low investment for such a valuable resource. What I liked best were the case studies showing how firms are applying Youtility to grow their businesses. Talking theory is easy. But the practical examples is what makes this book a great read.. .99? Are you out of your mind!. What an incredibly low investment for such a valuable resource. What I liked best were the case studies showing how firms are applying Youtility to grow their businesses. Talking theory is easy. But the practical examples is what makes this book a great read.. Short brain candy AEW Not earth shattering but gleaned some good attitude changes that will help me. Most accountants are bitter when pumped for information but if you can manage this then it can be a good thing for business.. This Is The Future For Success! They only care about what's in it for them, so give them what the want. Solution or directions of reduce or remove their pains.