Small Giants: Companies That Choose to Be Great Instead of Big
Author | : | |
Rating | : | 4.86 (746 Votes) |
Asin | : | 1591841496 |
Format Type | : | paperback |
Number of Pages | : | 224 Pages |
Publish Date | : | 2017-08-10 |
Language | : | English |
DESCRIPTION:
'Good to great' for small companies If you're not working for a company that needs to worry about scaling out to hundreds of people, and you have no wish to ever do so, then Small Giants: Companies That Choose to be Great Instead of Big by Bo Burlingham is for you. Full of inspiring case studies ranging from two-person shops to small re. Great read I really enjoyed this book. It offers a refreshing perspective on how to combine enviable growth and community service within the same business model. These are stories you probably don't hear much about in the media and it will renew your faith in humanity and business.. "Keep it smallkeep it all" according to MLeland. A great book about 1Keep it smallkeep it all MLeland A great book about 14 companies that chose to stay small instead of growing. All of these companies are wildly successful in a variety of ways for a variety of reasons.As a small-business owner, I've often thought of growing my business much larger. But, with the help of this book, it's clear that gro. companies that chose to stay small instead of growing. All of these companies are wildly successful in a variety of ways for a variety of reasons.As a small-business owner, I've often thought of growing my business much larger. But, with the help of this book, it's clear that gro
And he shows how we can all benefit by questioning the conventional definitions of business success.. He shows the leaders of these small giants recognized the full range of choices they had about the type of company they could create and made the choice to pursue greateness by placing other goals ahead of getting as big as possible as fast as possible. Yet quietly, under the radar, a growing number of undeniably great compabnies have rejected the pressure of endless growth to focus on more satisfying business goals. Veteran journalist Bo Burlingham takes us deep inside fourteen of these remarkable comapnies that have chosen to march to their own drummer. The
Bo's reporting is stupendous, and his writing and storytelling skills make the book equal parts fun and profound." —Tom Peters, author of In Search of Excellence"Small Giants is one of the most relevant and articulate argumetns for staying bold and creative, intimate and manageable as I have ever read." —Anita Roddick, founder of The Body Shop"Small is the new big. "Burlingham crafts a beautiful collage and analysis of companies that focus on being the best instead of growing like cancer into huge corporationsBigger is not be
He has also written for Esquire, Harper’s, Mother Jones, and The Boston Globe, among other publications, and is the coauthor, with Jack Stack, of The Great Game of Business and A Stake in the Outcome. . Bo Burlingham is editor at large at Inc. magazine